Moosend Review: Pros, Cons & Features in 2025

Starting email marketing and need a cheap email marketing solution? Moosend is the best option out there as far as affordable email marketing services go.

Moosend is a powerful email marketing software that allows users to create stunning email marketing campaigns within minutes.

Their paid plans start as low as $9 for users with under 1,000 subscribers and include a wide range of features.

But does Moosend has the functionality to give users the best possible email creation experience?

In this Moosend review, I’ll show you some of the pros, cons, and features so you can decide whether the email marketing platform is right for you.

Who is Moosend Best For?

Moosend is one of the most popular marketing automation platforms on the market. It provides all the digital marketing tools you need to grow your business in one place, from sending personalized emails to tracking engagement.

The platform lets you quickly and easily automate your email marketing processes without technical skills.

With its low price and high quality, Moosend is the perfect tool for most business owners. Whether you’re a beginner or an email marketing specialist, Moosend will offer you all the features to build, test, track and maintain stronger customer relationships at an affordable price.

Moosend’s Key Features

Here are some of the best features on Moosend that will help you get the most out of your marketing campaigns.

Automation Workflows:

Moosend gives you access to a wide range of automation tools. Their marketing automation tools are designed to help you nurture customer relationships and drive more revenue. Moosend lets marketers create impactful automated workflows by using customizable templates to keep prospects seamlessly moving along their sales journey.

Reporting & Analytics:

The email marketing solution allows users to generate detailed reports that reveal important metrics such as tracking clicks, opens, bounces, social shares and unsubscribes and more. This way, you can make informed choices to optimize your marketing campaigns.

Landing Page Builder:

This tool allows you to create beautiful landing pages in a few minutes to drive more traffic to your website and increase conversions. They also offer pre-made landing page templates to choose from and customize them to align with your business goals and requirements.

List segmentation and management tools:

The right email marketing software can make all the difference from effective segmentation to improving conversion rate.

Moosend’s segments allow businesses to easily segment their email subscriber based on various criteria to take impactful actions. Segmenting your audience helps you stay organized, and deliver personalized and powerful email campaigns, improving engagement and conversion rates.

The best part is that Moosend also offers dynamic segmentation capabilities, which means the segmentations use real-time data to continuously update marketing segments with new information as it comes in. This feature empowers marketers to create marketing campaigns that remain relevant and targeted as their audience evolves.

Tracking

Moosend offers a powerful tracking tool to help you engage your audience on a large scale. This tool helps businesses understand how their customers interact with their emails and analyzes the way different customers interact with their websites or store.

Moosend’s tracking tool provides detailed information on your audience’s behaviour including — when the email was opened, how much time the recipient spent reading it and much more.

Moreover, it helps you gain insights into your email marketing campaign and refine your strategies to achieve better engagement and conversions.

Moosend: The Pros and Cons

As with every other email marketing platform, there are pros and cons to consider. Here are the more prominent ones to take into account.

Pros

• Affordable pricing — Moosend is one of the most affordable email marketing services on the market. All the plans come with powerful features and value.
• Ease of use — You can quickly and easily create an email newsletter and personalize the email design to fit your business needs.
• Customer Support — It offers good customer support with live chat, phone calls, email, video tutorials, and a vast library of helpful resources.
• Third-party integrations — You can integrate Moosend with 100+ popular tools and platforms like WooCommerce, Elementor, Salesforce, WordPress, and more.

Cons

• There is no free plan available for Moosend.

Pricing

Moosend offers a 30-day free trial with an unlimited number of emails, after which you will need to upgrade.

Their paid plans start at $9 per month for up to 500 subscribers, which includes all the tools you need to grow your business. It comes with automation tools, landing page builder, transactional emails, team management, and more.

But like most email marketing software, the price increases as your contact list grows.

Moosend also offers an enterprise plan with custom pricing, which includes a dedicated IP, SSO and SAML, priority support, and an account manager.

Try Moosend today for free with a 30-day free trial.

The Best Email Automation Tool For Small Businesses

Moosend is an excellent tool for creating outstanding and professional-looking emails with ease.

With tons of powerful features, you get a lot of freedom to customize your email marketing automation to meet your brand’s vision.

This is what makes Moosend a favorite in my list of top picks for the best email marketing software and services to consider this year.

If you’re a small business owner who wants to take its marketing campaigns to the next level, Moosend is an excellent tool in your arsenal.

Get started with Moosend.

We hope this article has covered everything you need to know about Moosend. However, we highly recommend you see all of our top picks for the best email marketing services before you decide Moosend is the best option for you.

What Are The Best Moosend Alternatives?

Here are the top Moosend alternatives right now.

ActiveCampaign:

ActiveCampaign is a powerful email marketing platform that offers some of the best email marketing services alongside a top-notch lead scoring system, standout customer service, marketing automation, and CRM. ActiveCampaign integrates with 850+ other services like Facebook, Shopify, WordPress, and more. Pricing starts as little as $9 per month.

MailerLite:

MailerLite is an easy-to-use email marketing solution that has Over 600,000 active users. It offers marketing automation, email campaigns, transactional emails, an easy-to-use landing page builder and excellent 24/7 customer support via phone and email. Mailerlite allows you to track your email marketing results with detailed information, including the number of emails viewed and clicked, the number of unsubscribed recipients and more. The good news is that you can start with their forever-free plan if you have less than 1,000 email subscribers.

Sendinblue:

Sendinblue is a cost-effective email marketing service that comes with everything you need to nurture leads, build out customer journeys, and communicate effectively with your audience. It’s easy to use, even for beginners, and offers flexible pricing plans. Sendinblue also has integrations with popular CRM, e-commerce systems, and management tools such as WordPress, Facebook, HubSpot and more. On top of that, they offer a free plan which lets you send up to 300 emails per day.

Moosend Review – FAQ

Does Moosend have a free option?

No, Moosend doesn’t have a free forever plan. But they do offer a 30-day free trial so that you can test their services and features and see if the platform is right for you before committing to a paid plan.

Where is Moosend based?

Moosend was founded in 2012, and since then it has grown into one of the most reliable email marketing services.

It is headquartered in London, England. Today, the company has more than 35 employees and empowers over 700 customers.

How do I cancel my Moosend subscription?

If you decide to cancel your subscription for whatever reason, you can contact Moosend’s customer service team at any time via Live Chat or email. You will need to specify your username and request the cancellation of your subscription.